Making the magic happen.

This particular job had quite a strange beginning. In October 2024, I was asked by the design agency, Chorus, if I could open a file that had been sent by their printer – because nobody else could (given the file was in excess of 28GB in size, it was unsurprising). 

My then Apple Custom Shop iMac was able to open the file and I provided them with a new version that I had converted to CMYK, making sure it kept its high resolution – 3,000dpi at 10% of actual size – and its spectacular colouring (adjusting the levels in Photoshop after the CMYK conversion).

Since then, I’ve revisited this file a few times; creating new crops of the floor file for various Johnnie Walker projects around the world. Most recently, having got myself a new MacBook Pro M4 Max, I was able to convert the file into a new image that I could shift and add to, creating a new piece of artwork that could be used on elevator walls, etc. for the Johnnie Walker Drop in Edinburgh.  

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Extra-large format stadium graphics